Public Health Social Media Strategies: A Three-Step Guide
Social media has become more than just a platform for sharing memes, videos, and family photos. It’s revolutionized how we communicate, access information, and even how we approach public health. Just a decade ago, social media use was in its infancy. Today, over 72% of American adults use social media, making it a powerful tool […]
From Awareness to Action: Building a Socially Engaged and Diverse Higher Education Institution
The landscape of higher education is constantly evolving, and social media has become an undeniable force in attracting and engaging students. But a strong online presence goes beyond just highlighting your latest rankings or showcasing campus life. In today’s world, prospective students expect institutions to reflect the diversity of the world they live in, and […]
AI and Government Social Media: A Strategic Guide for Navigating Compliance and Engagement
Discover how to safely integrate AI into government social media with our comprehensive guide. Learn strategies to boost engagement and ensure compliance in our latest blog.
LINKEDIN FOR GOVERNMENT: 4 Creative Strategies for Safe Engagement
Discover innovative strategies for government agencies. Learn how to balance compliance and creativity with our guide on using data visualization, community spotlighting, interactive content, and recognizing local heroes.
UNLOCK THE POWER OF LINKEDIN: A Guide for Government Agencies
As digital transformation continues to reshape interactions between government agencies and the public, LinkedIn has emerged as an indispensable platform. Recognizing the importance of professional networking and communication, government agencies increasingly turn to LinkedIn to enhance visibility, foster economic growth, and engage the public effectively. With its focus on professionalism and a network filled with […]
DECODING SUCCESS: SOCIAL MEDIA REPORTING FOR EXECUTIVES
In the corporate realm, social media often remains an enigma, perceived as a domain for influencers rather than a tool for strategic communication. This viewpoint overlooks its potential to forge meaningful connections and convey essential messages, particularly in regulated industries like government, public health, commercial real estate, and higher education. October Social Media’s updated Social […]
3 DATA GEMS TO UNLOCK YOUR GOVERNMENT AGENCY’S SOCIAL MEDIA PERFORMANCE
But with so much content vying for attention, how can you tell if your efforts are truly making an impact? Beyond just measuring success, it’s important to be able to clearly communicate those results.
GOVERNMENT AGENCY SOCIAL MEDIA CRISIS MANAGEMENT: 5 STEPS FOR EFFECTIVE RESOLUTION
In today’s rapidly evolving digital landscape, a social media crisis can escalate quickly, posing significant threats to the reputation of government agencies. October Social Media (OSM) provides expert social media crisis management for government agencies, ensuring they are well-prepared to handle any situation that arises with confidence and efficiency. The Critical Importance of Social Media […]
HARNESSING SOCIAL MEDIA’S POWER IN PUBLIC HEALTH COMMUNICATION
The shift from traditional media to digital platforms has revolutionized public health communication. Social media offers public health organizations unique opportunities to connect with their audience. At October Social Media, we pride ourselves on being leaders in digital marketing for regulated industries. We work at the forefront of this change, guiding public health entities in […]
CELEBRATING BLACK HISTORY MONTH: AMPLIFYING LEGACY, ADVANCING EQUITY
As February unfolds, so does the opportunity to reflect on the rich tapestry of Black history and its profound impact on various sectors, including the regulated sectors in which we focus: real estate – home builders and developers, higher education, public health, and government. At October Social Media (OSM), we believe in the power of representation within […]