Tips for Stress-Free Holiday Break for Social Media Managers
How to Have a Stress-Free Holiday: Your Out of Office Checklist for Social Media Managers The holiday season is fast approaching, and while you may be ready for a well-deserved break, your social media platforms are always “on.” As a social media manager, the idea of completely unplugging might seem impossible, but with a little […]
AI and Government Social Media: A Strategic Guide for Navigating Compliance and Engagement
Discover how to safely integrate AI into government social media with our comprehensive guide. Learn strategies to boost engagement and ensure compliance in our latest blog.
LINKEDIN FOR GOVERNMENT: 4 Creative Strategies for Safe Engagement
Discover innovative strategies for government agencies. Learn how to balance compliance and creativity with our guide on using data visualization, community spotlighting, interactive content, and recognizing local heroes.
DECODING SUCCESS: SOCIAL MEDIA REPORTING FOR EXECUTIVES
In the corporate realm, social media often remains an enigma, perceived as a domain for influencers rather than a tool for strategic communication. This viewpoint overlooks its potential to forge meaningful connections and convey essential messages, particularly in regulated industries like government, public health, commercial real estate, and higher education. October Social Media’s updated Social […]
HOW SALES TEAMS ARE USING LINKEDIN TO START CONVERSATIONS WITH BRANDS ONLINE
The days of only making cold calls in order to make sales are coming to an end, and are being replaced by online conversations taking place on social media. Specifically, sales teams are looking to LinkedIn to connect with brands and build relationships that lead to sales. LinkedIn provides sales teams direct access to professionals that are […]
12 STEPS TO THE PERFECT SOCIAL MEDIA STRATEGY
On the surface, social media seems like it would be simple, right? Most people think that if you post regularly enough that the followers and engagement will come. While there is some truth to this line of thinking, if you’re looking to make a splash on social media and bring more recognition to your business […]
WHY SOCIAL MEDIA TRAINING IS GOOD FOR BUSINESS
As a Social Media Manager, you understand that using social channels to drive sales and engage with your client’s target audience to build positive relationships is an integral part of any good marketing and communications strategy in today’s market. But are you able to explain to leadership the value of having a strong social media […]