Navigating Changes in Digital Ads
Social media advertising can feel like navigating a labyrinth, especially when trying to understand why and how changes to your ads can impact their performance. Have you ever wondered how altering live ads affects their performance? If so, you’re in the right place. Here at October Social Media, we’re diving deep into the dynamics of […]
Public Health Social Media Strategies: A Three-Step Guide
Social media has become more than just a platform for sharing memes, videos, and family photos. It’s revolutionized how we communicate, access information, and even how we approach public health. Just a decade ago, social media use was in its infancy. Today, over 72% of American adults use social media, making it a powerful tool […]
From Awareness to Action: Building a Socially Engaged and Diverse Higher Education Institution
The landscape of higher education is constantly evolving, and social media has become an undeniable force in attracting and engaging students. But a strong online presence goes beyond just highlighting your latest rankings or showcasing campus life. In today’s world, prospective students expect institutions to reflect the diversity of the world they live in, and […]
AI and Government Social Media: A Strategic Guide for Navigating Compliance and Engagement
Discover how to safely integrate AI into government social media with our comprehensive guide. Learn strategies to boost engagement and ensure compliance in our latest blog.
UNLOCK THE POWER OF LINKEDIN: A Guide for Government Agencies
As digital transformation continues to reshape interactions between government agencies and the public, LinkedIn has emerged as an indispensable platform. Recognizing the importance of professional networking and communication, government agencies increasingly turn to LinkedIn to enhance visibility, foster economic growth, and engage the public effectively. With its focus on professionalism and a network filled with […]
MASTERING SOCIAL MEDIA FOR REAL ESTATE: Compliance and Strategy Guide
Explore expert strategies for real estate social media management that balance creativity with compliance. Learn how to navigate regulations and effectively engage your audience with October Social Media’s comprehensive guide for industry professionals.
October Social Media Joins Government Social Media as Inaugural Community Partner
Government Social Media® (GSM), a trusted resource for government agencies across the United States for over a decade, proudly announces its new Community Partners initiative, selecting October Social Media (OSM) as the inaugural partner. This significant program aims to connect local, state, and federal government agencies and government-affiliated organizations with experienced service providers specializing in […]
DECODING SUCCESS: SOCIAL MEDIA REPORTING FOR EXECUTIVES
In the corporate realm, social media often remains an enigma, perceived as a domain for influencers rather than a tool for strategic communication. This viewpoint overlooks its potential to forge meaningful connections and convey essential messages, particularly in regulated industries like government, public health, commercial real estate, and higher education. October Social Media’s updated Social […]
GOVERNMENT AGENCY SOCIAL MEDIA CRISIS MANAGEMENT: 5 STEPS FOR EFFECTIVE RESOLUTION
In today’s rapidly evolving digital landscape, a social media crisis can escalate quickly, posing significant threats to the reputation of government agencies. October Social Media (OSM) provides expert social media crisis management for government agencies, ensuring they are well-prepared to handle any situation that arises with confidence and efficiency. The Critical Importance of Social Media […]
HARNESSING SOCIAL MEDIA’S POWER IN PUBLIC HEALTH COMMUNICATION
The shift from traditional media to digital platforms has revolutionized public health communication. Social media offers public health organizations unique opportunities to connect with their audience. At October Social Media, we pride ourselves on being leaders in digital marketing for regulated industries. We work at the forefront of this change, guiding public health entities in […]